Building off the popularity of its personal financial management tool, HelloWallet, the Cleveland bank is now offering in-person financial checkups as a way to deepen customer relationships.
To combat the notion that regional banks’ tech offerings are inferior, the combined BB&T-SunTrust will have to go “toe-to-toe” with big banks, BB&T chief Kelly King said ahead of shareholder approval of the deal Tuesday.
The Alabama bank, which is spending hundreds of millions on technology, says the ability to make faster credit decisions is one reason digital metrics such as checking account openings are soaring.
While loan growth continues to outpace that of competitors, Discover says that it has been tightening its standards, given the late stage of the credit cycle.