Loyalty and rewards

It's time for credit unions to reimagine rewards programs

03/11/21

There are signs that participation in cardholder loyalty offerings is slipping. Credit unions must reengage members if they hope to retain those accounts.

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Why banks are rewarding customers for exercising

02/09/21

Discovery Bank in South Africa and other overseas financial companies say healthier customers are more profitable. They are giving reward points, gym subsidies and even free Apple Watches to those who meet fitness goals.

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Amex, Citi dangle bevy of perks to antsy premium card customers

01/13/21

In the pandemic age, banks are getting creative in a bid to keep affluent customers.

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Shifting consumer needs put new Synchrony CEO to the test

01/12/21

Synchrony wasn’t unscathed by the pandemic — consumer spending slowed during the first half of the year — but its mix of private-label and cobranded cards for everyday items suffered far less than other issuers' cards that emphasized luxury and travel.

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Inside Amex's data-driven effort to personalize customer service

01/06/21

American Express has spent years refining a decision-making engine that can tailor products and services to cardholders' needs in real time.

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JPMorgan Chase to buy credit card loyalty platform cxLoyalty

12/28/20

JPMorgan Chase is buying Stamford, Conn.-based cxLoyalty, a major credit card loyalty platform, in a bid to enrich its own card loyalty programs when travel resumes following the global pandemic.

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Chase, Air Canada to launch cobranded Aeroplan card in U.S.

12/14/20

JPMorgan Chase is partnering with Air Canada, the bank's first new cobranded card partner to be announced in years.

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Google Pay overhaul adds in-app banking with Citi, Stanford FCU and others

11/18/20

Google has redesigned Google Pay to add new financial management and loyalty features; and to offer consumers checking and savings accounts from partner banks and credit unions in 2021.

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Challenger bank Upgrade will reward credit card holders for repaying debt

10/29/20

Renaud Laplanche's fintech will give borrowers cash back when they lower their loan balances.

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Chase launches its first Mastercard-branded consumer credit card in 5 years

08/31/20

Visa and JPMorgan Chase & Co. are in the middle of a 10-year merchant services agreement that gives Chase merchants certain advantages with the expected goal of favoring Visa card volume. But it’s not an exclusive arrangement.

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