Mass affluent

Goldman Sachs plans wealth product aimed at mass affluent


The investment platform, which is in the early stages of development, will be part of Marcus, the consumer bank Goldman launched in 2016.


Smaller banks, robo-advisers join forces against brokerages


Copying big banks, smaller institutions are pairing with robos to meet changing mass-affluent preferences in long-term investment products.


With help from fintech, JPMorgan opens asset management to masses


The bank, in conjunction with iCapital Network, is slashing requirements to participate in certain alternative investments that it once offered mainly to institutions or the ultrarich.


Citi, Chase test limits of profitability in credit card rewards race


Banks are going to great lengths to sign up the so-called mass affluent for their credit cards. How far is too far?