Banking brands

Green Dot enlists social media influencers in banking-as-service push

03/12/19

The digital lender and payments platform is tailoring its affinity banking services for a new market.

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Name game: Rebranding BB&T-SunTrust fraught with risk

03/04/19

The banks have no choice but to pick a new name, marketing experts say, but good luck: The best ones may already be taken, made-up names can sound forced, and any change might nudge more customers to rethink their loyalties.

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Oklahoma bank set to debut new brand

01/18/19

Valley National will reinvent itself as Vast Bank over the next few months. The move is part of an effort to attract younger customers.

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Investor group plans to buy, rebrand Texas bank

10/24/18

Ballinger National Bank would be renamed Keystone Bank and its headquarters would move to an Austin suburb.

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Valley rebranding caps an eventful year for new CEO

10/11/18

This week’s name change is that latest in a string of moves Ira Robbins has made since he replaced his mentor, Gerald Lipkin, in January.

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How lattes and AI fit together at Capital One

06/14/18

Opening internet cafes and investing in new technology are part of an effort to provide nimble, efficient services, the bank's CFO said in a strategy talk.

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The biggest fintechs in the market

01/24/18

SoFi's experience shows that the biggest names in fintech, while generating massive financial support, still operate in a very volatile world.

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Glitch, tweet, repeat: Modern banking’s rage cycle

01/19/18

Wells Fargo joins the list of banks recently hobbled by tech outages. Is there a better response than "Sorry for the inconvenience"?

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Midland States in Ill. revamps equipment finance unit

01/09/18

The company tapped a new president for the business, which it will also rebrand, after hiring a team from Scottrade Bank in Missouri.

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The internet name many banks are afraid to use

11/10/17

In mid-2015, several thousand banks registered for dot-bank domains. More than two years later, only a few hundred have converted.

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